Friday, May 30, 2008

Business Intelligence before business strategy

20700193 entry #12


introduction:

According to this video, business intelligence comes before business strategy
one must collect different informations before setting a strategy. An information, singular, is just one version of the truth. one must collect many different versions of the truth in order to see an objective, clear picture. If one implements a business strategy without doing this, his or her strategy would be obsolete.

Application to our class:
We have done a few presentations so far about different companies. This is gathering information. gathering business information. what we need to do before setting a strategy in the real world is doing what we did for these presentations. however, i guess we should do much more reserach than what we did for our presentations. i am talking about weeks, if not months, of research.

Reference:
chet phillips is the reference used in this video. he was good in gather information and i think he is a role model. we should definitely should follow him and pursue business information.
"Business inteligence is not about spying or wire taps. in essense, it's the ability of a business to convert its data into tiny and accurate information that generate competitive advantage."
this is why business intelligence is critical.

Conclusion.
So check the video out; intelligence is the foundation of business strategy. How are we gather information that is accurate and objective? How do we know if our information is clean and good? i hope we will be able to answer these questions soon.